What is good traffic for a website? May this question be your consider with your website. This writing will show you some items about this questions.
Your Percentage of Returning Visitors Is Less than 30%
As per Mike Sullivan, top contributor to the Google Analytics support forum, the percentage of returning visitors to your site should be around 30%. Anything less than that is below average, while having it around 50% is considered to be good.
When you get new visitors to your website, some of them will “stick” (return). Therefore, you should always be drawing in new visitors – and Sullivan says that 50%-70% is a good range.
Most websites get more new visitors than returning visitors, but it’s the latter that have higher engagement. “They bounce less, view more pages per session, and have higher session durations.
How to Improve the Quality of Traffic on Your Website
Now that you know what to look for when determining the quality of your website traffic. Here are the top ways to improve the quality of traffic on your site:
Target High-Intent Keywords
Depending on your business goals, you must target high-intent keywords that are commercial in nature.
Out of these three search types, only transactional queries have high commercial intent resulting in a sale.
PPC ads around commercial intent keywords can result in good ROI. However, the definition of transactional keywords differs from one business to another. Commercial-intent keywords can be classified into two categories:
- buy now keywords
- product keywords
“Buy now” keywords signify that the user has already decided to purchase the product, and examples of these keywords include:
- Free shipping
Unlike prospects searching for “buy now” keywords, people using “product” keywords might be a little hesitant to purchase the product immediately, but they also have a high conversion rate. Examples of “product” keywords include:
- Brand-name goods
- Specific products
- Product categories
Simple Traffic is a website traffic provider that uses cutting-edge visitor forwarding software to supply websites with real visitors. The traffic is directly forwarded to user websites from a vast group of websites and domains that are owned by Simple Traffic.
This resource accepts 1 URL per subscription but allows users to change the URL as many times as they like. Multiple subscriptions can also be created if a user has more than one website in need of traffic and online exposure. Users can determine their target audience and visitor demographics and these information are checked and matched by the visitor forwarding software. Visitors are directly forwarded to user websites without any advertisement or clicks. The traffic delivered is 100% genuine and increases an online business’ chance to convert them into leads, sales, and sign-ups. The traffic sent is also visible in Google Analytics, which helps users in measuring their success.